How Much Cyber Insurance Does Your Business Need? 5 Tips to Get It Right

Bryan Gutowsky • July 23, 2024

How Much Cyber Insurance Does Your Business Need? 5 Tips to Get It Right

If you’re a business owner evaluating your cyber liability insurance, or looking to get an initial policy in place, one of the most common questions is: How much cyber insurance do I actually need?


It’s a smart question to ask—because underinsuring your business can be just as risky as not having coverage at all. Cyberattacks, data breaches, ransomware events, and business interruption can cost companies thousands—or even millions—depending on the incident. Here's how to make sure you're not caught off guard.


Below are five tips to help you determine the right amount of cyber insurance coverage for your business:

1. Understand the Cyber Risks in Your Industry

Not all businesses face the same cyber threats. A healthcare company handling patient data will likely need more coverage than a retail store or a small manufacturer.


Different industries also have different legal and compliance requirements (like HIPAA for healthcare or PCI DSS for retailers).


Pro Tip:
Look at industry benchmarks to see what similar-sized businesses in your sector are carrying. This can give you a baseline for coverage limits.


2. Consider the Average Claim Size in Your Sector

Cyber claims are not only becoming more frequent—they’re becoming more expensive. From legal defense and customer notification to data restoration and ransomware payments, the costs add up quickly.


Look at:

  • Historical claims data (if available)
  • Insurance carrier reports
  • Industry publications


Knowing what the “average” loss looks like for a business like yours can help you avoid being underinsured.


3. Review Total Coverage Limits and Sublimits

Many cyber insurance policies come with a general aggregate limit, but they also include sublimits for specific coverage areas like:

  • Data breach response
  • Business interruption
  • Regulatory fines and penalties
  • Cyber extortion (ransomware)


Even if you have a $1M aggregate limit, a $50K sublimit for ransomware might not be enough. It’s critical to make sure the sublimits meet your risk exposure.


4. Account for Your Business’s Unique Risk Profile

Think beyond industry standards. If your business:

  • Stores or processes a large volume of sensitive data
  • Relies heavily on digital systems or e-commerce
  • Has remote workers or uses third-party software integrations

…then your cyber risk might be significantly higher than average.


These factors could justify increasing your policy limits beyond the typical benchmark.


5. Regularly Review and Update Your Cyber Coverage

Your business evolves—and so do cyber threats. The coverage that was right for you last year might leave gaps today.


Make it a habit to:

  • Reassess coverage annually
  • Update your insurance provider on business changes
  • Adjust limits as you grow or take on new digital risks


Don’t wait until after a cyber event to find out you’re underinsured.


Final Thoughts:

Choosing the right amount of cyber liability insurance isn’t an exact science—but by following these five steps, you’ll be in a much stronger position to protect your business. Start by understanding your industry risks and average claims, then dig into your policy details, unique needs, and ongoing changes.


If you're unsure or want a second opinion on your current policy, we’re here to help. Contact us today for a free cyber insurance review and personalized recommendation.

Contact Us

Liquor Liability vs General Liability Insurance
By Bryan Gutowsky March 2, 2025
Explore the key differences between liquor liability and general liability insurance for bars, restaurants, and any business serving alcohol. Learn why general liability alone isn’t enough, what liquor liability covers, and what you need to protect your business from dram shop exposure.
Buying Your First Workers Comp Insurance Policy In Michigan
By Bryan Gutowsky February 27, 2025
New to hiring employees in Michigan? Learn how to buy your first workers’ compensation insurance policy, including who needs it, what it covers, how premiums are calculated, and why choosing the right coverage limits matters.
What Is The Average Cost Of Auto Insurance In Michigan? (2025)
By Bryan Gutowsky February 24, 2025
Discover how much Michigan drivers pay for auto insurance in 2025, the major factors that impact premiums, and how you can lower your rate without sacrificing coverage.
What is Excess & Surplus Lines Insurance? E&S Insurance Explained
By Bryan Gutowsky February 23, 2025
Learn what Excess & Surplus (E&S) lines insurance is, how it differs from standard insurance markets, and why some Michigan businesses may need it. Understand coverage flexibility, costs, and key risks before you buy.
Commercial Auto Insurance for Alarm Contractors in Michigan
By Bryan Gutowsky February 22, 2025
Alarm contracting businesses in Michigan need the right commercial auto insurance to protect fleets, employees and contracts. Learn key coverages, fleet-tips and policy must-haves for alarm contractors.
Michigan Class C Liquor Liability Insurance Requirements
By Bryan Gutowsky February 19, 2025
A Michigan Class C licensee must carry liquor liability insurance of at least $50,000 — but that may not be enough. Learn the real risks, coverage gaps and best practices for bars & restaurants.
Commercial Lease Liability Insurance: What A Tenant Needs to Know
By Bryan Gutowsky February 18, 2025
Learn why landlords require liability insurance in commercial leases, how much coverage is typical, how to name your landlord as additional insured, and how to protect your business from lawsuit risk.
What Is An Installation Floater? And Why Contractors Need Them
By Bryan Gutowsky February 17, 2025
Learn what an installation floater is, how it protects your materials while in transit or waiting to be installed, and why it’s an essential part of a contractor’s insurance program in Michigan.
Best Home & Auto Insurance for High Net Worth Individuals in MI
By Bryan Gutowsky February 14, 2025
Explore the best home, auto & umbrella insurance solutions for high net worth individuals in Michigan — maximize protection for your assets and lifestyle.
How Much Does Commercial Umbrella Insurance Cost?
By Bryan Gutowsky February 13, 2025
Learn what factors determine the cost of commercial umbrella insurance and how much coverage small businesses and higher-risk industries typically pay per $1 million in protection.
Show More